Sitting down and Taking Five with Ned this Father’s Day in support of FFA UKs Take Five campaign

Like kids, financial fraud never takes a day off, so when the little rascals are playing tricks to get their own way, FFA UK is encouraging men across the UK to be on high alert this Father’s Day, as the best fraudsters are known to most likely to take advantage when we have our guard down!
To emphasise how vulnerable men really are to being tricked, FFA UK commissioned bespoke research with One Poll to a sample of 1,000 children aged 6-12 years to show how easily Dads can be tricked by their children.
The top five ways our mini masters manipulate their dads are:                          
  1. Smiling sweetly (41%)
  2. Offering a hug (40%)
  3. Saying please and thank you (35%)
  4. Trying to make Dad laugh (20%)
  5. Saying they’ve done well at school (15%)
It seems in many cases kids aren’t acting alone, with 35% saying they team up with their Mum to trick their Dad. Favourite phrases to reel in Dad include, “Mum said I could” (43%) and “Mum always lets me” (33%) which shows that kids are already savvy enough to play the adults against each other to try and get what they want.
Despite it seeming that many men are a push over, when it comes to financial fraud many believe they are unlikely or highly unlikely to fall victim, despite national figures showing that 31% are caught out each year. Over two-third (67%) of men believe it will never happen to them as they are confident they know what they are doing when it comes to avoiding financial scammers.
FFA UK is asking the public to help protect themselves from financial fraud by remembering some simple advice:
  • Never disclose security details, such as your PIN or full banking password
  • Don’t assume an email, text or phone call is authentic
  • Don’t be rushed – a genuine organisation won’t mind waiting
  • Listen to your instincts – you know if something doesn’t feel right
  • Stay in control – don’t panic and make a decision you’ll regret
Or you could even take Ned’s approach…
For more information visit www.financialfraudaction.org.uk
Twitter: @TakeFive

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